2-1What, why, when
Plan
Choose an area, a period, repeat days, a target action rate and what to record — then write one line on why. Do it alone and it's a solo plan; do the same plan with others and it's a group plan.
01Why Zaksimi
Why plans fall apart,
and why Zaksimi is different
Quitting after three days isn't a willpower problem.
It happens because you start alone, treat one missed day as the end, forget why you started, and can't see where you're slipping. Zaksimi blocks all four — not with willpower, but with how the app is built.
- 1You never start alone
- 2One missed day doesn't end it
- 3Your 'why' stays in front of you
- 4Your records decide what's next
02What is Zaksimi
Set a plan, act every day,
and cheer each other on
Zaksimi cares about practice more than results. From the moment you set a plan it brings in someone to stand with you, has you log each day's action, and keeps the cheers flowing until the plan's last day.
2-2Every day, even a little
Act
Check off the day and attach notes, photos, numbers, times or places. Miss a day and the plan still stands as long as you're within your target rate — and day, week, month and year calendars show the flow.
2-3Never alone
Cheer
Supporters and crew see your actions and send likes, cheers, stickers and gifts. Every plan opens a chat room and a board where you share the day.
Zaksimi's words
The names used inside the app. Learn them once and every screen reads itself.
- 2-4 Solo plan
- A plan you act on alone. To start one, you invite at least one supporter.
- 2-5 Group plan
- A group doing the same plan together. An admin creates it and crew members join.
- 2-6 Crew
- A member of a group plan, acting on the same plan together.
- 2-7 Supporter
- Someone who watches and cheers another person's plan. They're notified on days you act — and days you skip.
- 2-8 Action rate
- The share of scheduled days you acted on. You set the target rate for each plan yourself.
- 2-9 Grit
- Points that build up each time you act or cheer. Your belt rises from white belt to master.
- 2-10 Kwansimi
- Zaksimi's AI. It reads your plans and records and writes advice, check-ups and look-backs.
- 2-11 Life goal
- One line on who you want to become. Plans are the means; the life goal is the direction.
03The four moments plans fall apart
At every breaking point,
Zaksimi has something to do
Every plan seems to fall apart in its own way, but look closely and it comes down to four moments. Zaksimi answers each one with a single principle.
- 1The breaking point
You start alone
You decide alone, and you quit alone. Nobody would know, so quitting is easy.
Zaksimi's principle
You never start alone
Even a solo plan needs at least one supporter before it starts. People with the same plan form a group plan and become crew. No one to join you? Find someone through public plans. The state of 'nobody knows' is designed out.
What makes it work
- At least one supporter
- Group plans & crew
- Find public plans
- 2The breaking point
One missed day feels like the end
The moment the streak resets to zero, many people delete the app. One flaw reads as total failure.
Zaksimi's principle
Action rate, not perfection
You set a target action rate when you create the plan. At the default 80%, you can rest two days in ten and still be on target. Missed days stay on the calendar, but the plan goes on and your grit isn't taken away. 'Just do it again' is the app's default attitude.
What makes it work
- Target action rate
- Day · week · month · year calendar
- Grit
- 3The breaking point
You forget why
The first resolve fades within three days. What's left is the weight of 'I should.'
Zaksimi's principle
Your 'why' stays in front of you
Write a life goal when you join, a reason for every plan, and a slogan to see when you act — one line each. They're always on the action screen, and reminders arrive at the times you set. A daily quote you pick once a day becomes a small ritual for getting started.
What makes it work
- Life goal & plan reason
- Action slogan
- Reminders & daily quote
- 4The breaking point
You can't see where you slip
You know 'it's not going well lately,' but not which weekday or which plan is dragging you down. What you can't see, you can't fix.
Zaksimi's principle
Your records decide what's next
Action rates and streaks by area and by plan show up as numbers. Kwansimi reads those records and writes what to do today, a check-up on plans in progress, a look-back on finished ones, and how far you are from your life goal. Every piece ends with a next step.
What makes it work
- Practice stats
- Kwansimi's advice & check-ups
- Look-backs & life-goal review
04What the research says
People who go the distance
share five conditions
The four principles weren't chosen on a hunch.
Research on goal attainment points to five conditions that keep people going — Zaksimi builds all five into how the app works. For each study we also say what it can and can't claim.
1Life goal
A clear 'why' goes the distance
Goals set because someone told you to, or to save face, tend to fade; goals you truly want tend to last. In a study that followed college students pursuing their goals over a semester, those whose goals matched their own values kept up more effort all term, achieved more, and felt more satisfied afterward. Psychologists call these 'self-concordant goals.'
Source: Sheldon & Elliot (1999), J. Personality and Social Psychology
More sustained effort
when it's your own why, not someone else's → more achieved → more satisfaction
In Zaksimi
- When you join, write one line on who you want to become. e.g. "Better than yesterday"
- Every plan gets one line on why you're doing it. e.g. Reading → "To grow deeper as a person"
- Your life goal shows on every plan, and your reason on every action, so you never lose sight of why — and keep going.
2Action slogan
A few words to yourself make a difference
When athletes tell themselves short phrases like "You've got this" or "Reach all the way" — self-talk — it can lift their performance. Pooling 32 studies on the topic, researchers found that without self-talk 50 in 100 people beat the average, but with self-talk 68 in 100 did — and 79 in 100 when the phrases were chosen and practiced in advance.
Source: Hatzigeorgiadis et al. (2011), Perspectives on Psychological Science
Above-average results
people who beat the average result of those without self-talk (out of 100)
No self-talk
50
Self-talk
68
Practiced self-talk
79
| No self-talk | 50 | 50% · the average of people without self-talk is the baseline |
|---|---|---|
| Self-talk | 68 | 68% · effect size 0.48 |
| Practiced self-talk | 79 | 79% · effect size 0.80 |
In Zaksimi
- Your action slogan appears every time you log an action, steadying you to follow through. e.g. "Just one more step today," "Loose shoulders, nice and slow."
- Your supporters and crew see it too, so a private resolve becomes a promise everyone knows.
3Supporters
Tell someone, and you achieve more
Helping people regularly ask "How far have I come?" after setting a goal made them more likely to reach it — that's the finding across 138 randomized studies with about 20,000 people. The effect was bigger when progress was written down rather than just kept in mind, and bigger still when it was shared with others.
Higher goal attainment
the effect was larger when people recorded their progress or shared it with others
Checked alone
Shared with othersBigger effectIn Zaksimi
- Check off each day's action, and add notes, photos or numbers like your step count if you like.
- Your supporters are notified on the days you act — and the days you skip — which keeps you going.
- Likes, cheers, stickers — and sometimes a gift, like a cup of coffee — from your supporters give you the strength to keep going.
4Group plan · Crew
Act and cheer together, and results last longer
A weight-loss study compared people who signed up alone with people who came with three friends or family members. In the group that came with friends and did team support activities plus a team maintenance challenge, 66% kept their weight off in full for six months after the program ended — versus just 24% of those who came alone. Another experiment found that even working apart, just feeling 'we're in this together' made people stick with a hard task 48% longer.
Source: Wing & Jeffery (1999), J. Consulting and Clinical Psychology · Carr & Walton (2014), J. Experimental Social Psychology
Results kept: 24% → 66%
Alone, standard program vs with friends, mutual-support program (6-month weight-loss maintenance)
In Zaksimi
- Join people with the same plan — "Read every day," "Jog every day" — as one crew and act together.
- See on one screen who in your crew acted today. Even apart, you can feel you're in it together.
- A feed of today's actions, plus a chat room and board, make talking with your crew more fun.
5Tracked review & AI feedback
Know where you slipped, and you can get back up
Going beyond checking progress — getting feedback and deciding what to do next — made a bigger difference. Across 138 randomized studies, adding feedback or a next-step action plan to monitoring made goal attainment effects larger. Another analysis of 122 studies with about 45,000 people also found that programs using goal review or feedback were more effective.
Source: Harkin et al. (2016), Psychological Bulletin · Michie et al. (2009), Health Psychology
Feedback changes tomorrow
goal attainment effects were larger when people got feedback and set a next step than when they only checked progress
In Zaksimi
- See your action rate and streaks by area and by plan, and spot plans that are falling short right away.
- AI reads your records every day and tells you what to do today.
- AI points out when you started to slip and which days you tend to miss, then suggests what to do next.
- When a plan ends, AI looks back on it and sums up what to carry into your next one.
The studies above are general research on goal attainment; they did not measure the effect of using Zaksimi. The life-goal study involved U.S. college students, the self-talk study sports tasks, the supporter study mostly health-related goals, the togetherness studies a weight-loss program and laboratory tasks, and the review studies mostly health goals such as physical activity and diet.
Plan → Act → Review, one loop
Toward your life goal: take on challenges with joy, and follow through to the end
The five conditions above don't work alone — they turn as one loop. Set each plan by your life goal, act with joy amid cheers, and review to make your next plan stronger. Every turn of the loop helps you move a step closer to your life goal.
- Life goalReason for the plan1
Plan
Solo · GroupTake on challenges aligned with your life goal, with motivation to keep going
- Action sloganSupporter & crew cheers2
Act
Daily · TogetherYour action slogan keeps you steady, and lively cheers from supporters and crew make acting fun
- Practice statsAI insights3
Review
Results · AICheck your results in practice stats, and AI helps shape your next plan against your life goal
On to your next plan
- Life goalReason for the plan1
Plan
Solo · GroupTake on challenges aligned with your life goal, with motivation to keep going
- Action sloganSupporter & crew cheers2
Act
Daily · TogetherYour action slogan keeps you steady, and lively cheers from supporters and crew make acting fun
- Practice statsAI insights3
Review
Results · AICheck your results in practice stats, and AI helps shape your next plan against your life goal
- On to your next plan
05Compared
How Zaksimi differs
from a typical habit app
An app that's just a checkbox is easy to start. Zaksimi is built for the finish, not the start.
| Typical habit app | Zaksimi | |
|---|---|---|
| 5-1 Getting started | You write a goal, alone | You invite a supporter or start with a crew |
| 5-2 The standard | Every day, no exceptions | A target action rate you set yourself |
| 5-3 When you miss a day | Streak resets to zero | It stays on the calendar, but the plan goes on |
| 5-4 Your 'why' | Never asked | Life goal, plan reason and slogan — written down and always visible |
| 5-5 Records | One checkbox | Notes, photos, numbers, time, place, GPS, even QR — your choice |
| 5-6 Together | Add friends, rankings | Supporters' cheers, crew alongside you, a chat room and board per plan |
| 5-7 When you waver | A one-line reminder | Kwansimi reads your records and writes why, and what to do next |
| 5-8 When it ends | Make a new goal | A look-back, a review and a life-goal check — then on to the next plan |
'Typical habit app' sums up how widely used habit trackers generally work. It does not refer to any specific app.
06What Zaksimi stands by
What carries people to the finish
is trust, not pressure
So we decided first what we won't do.
6-1 A missed day never resets you to zero
Your action rate is counted over the whole plan. Missing a day never takes away the grit you've built. The only time grit goes down is when you delete your own records.
6-2 We don't line up the people who fell short
A skipped day reaches your supporters quietly, as a chance to cheer. Rankings show who did well — they never rank who didn't.
6-3 You decide who sees what
For each plan, choose everyone, crew, supporters or only you. You can also share just whether you acted, and keep notes, photos and record details private.
6-4 Kwansimi reads only what it needs
It reads your plan details, practice stats, age group, gender and life goal. Action notes, photos, chats and cheers are never sent. Advice written ahead for the morning can be turned off in settings.
6-5 We don't oversell the research
The studies we cite are about goal attainment in general; they did not measure Zaksimi. We use only figures confirmed in the papers, and we state the sources and their limits.
6-6 Acting and cheering are free
Plans, action records, cheers and practice stats are available to everyone regardless of tier. Paid tiers add more of Kwansimi's writing and more storage.
07Who it's for
Zaksimi fits you if…
7-1 You keep stopping when you go it alone
Knowing one supporter is watching changes things. A cheer on a skipped day gives you a reason to start again.
7-2 You want to build the same habit with family or friends
Create a 'Read every day' group plan and invite them as crew. Who acted today shows on one screen.
7-3 You lead a study group, club or team
As group admin you see the crew's actions at a glance, get weekly reports, and schedule nudges with the group tools.
7-4 You need numbers to get moving
Action rates by area and by plan, streaks and period stats build up — and Kwansimi puts those numbers into words.
It may not fit if…
7-5 You want to log privately and tell no one
Even a solo plan needs one supporter. You can narrow visibility to 'only me,' but a private notes app may suit you better.
7-6 An unbroken streak is the whole point for you
Zaksimi puts action rate ahead of streaks. Streaks are shown too, but we don't use them to pressure you.
08Still hesitating?
Questions people ask
before they start
- 8-1 Do I really have to invite a supporter? That feels like a lot.
- Yes — even a solo plan needs one. There's a reason: across 138 randomized studies, sharing progress with someone else had a larger effect on goal attainment than checking it alone. One family member is enough, and if you have no one, you can find a supporter through public plans.
- 8-2 I don't have anyone to do this with.
- Browse public plans and apply as a supporter, or join a group plan with the same goal as crew. You can act alongside people you've just met, seeing each other's progress.
- 8-3 Does the AI see all my records?
- When you ask for advice or a check-up, it reads that plan's details and practice stats, plus your age group, gender and life goal. Action notes, photos, chats and cheers are never sent. The details are in our privacy policy.
- 8-4 How much can I do for free?
- Plans, actions, cheers and stats are all free. How often Kwansimi writes for you depends on your tier; on the free tier you watch an ad to receive it. Exact limits are on the subscription screen in the app.
- 8-5 Can I run several plans at once?
- Yes. Sort them into ten areas and see an action rate for each area. Kwansimi's life-goal review also looks at the balance between areas.
- 8-6 Do the research results apply directly to Zaksimi?
- We don't claim that. The studies are about goal attainment in general; Zaksimi turns their conditions into how the app works. Judge the effect by your own action rate as you use it.
09
This time,
all the way.
Browse every feature first, or start right now.